Through a combination of creativity, experience, and technology, we guide the audience to discover your brand in the most authentic way possible.
Expertise
Content Development
Includes ideation, conceptualisation, and laying out the frameworks required to develop content which encompasses everything social media related (statics, videos, and more).
Content Production
The process of creating the content which covers content planning, copywriting, designing and more.
Content Optimisation
After publishing the content, the results are analysed and studied in order to be used for future reference to determine what works and what does not.
Social Listening
The process of monitoring and recording what the audience feedback is in regards to the content, and using their behaviours and sentiments to learn what resonates the most.
Audience Engagement
Mingling and interacting with the relevant communities in the digital landscape. This includes replying to comments in an approproate and timely manner, to mitigation of potential issues brewing online.
Case Study
Legion, Lenovo’s line of gaming laptops wanted to increase their fanbase and engagement rate through a comprehensive social media strategy that is coordinated to all markets throughout Asia Pacific.
Results
Successfully grew the AP fanbase from 90,000 to 612,542
Exceeded fanbase KPI of 600,000 new fans by 12,542 fans
Increased engagement rate by 3% per month across AP markets
